Industry News

Is your business stuck in the mud with its marketing plan?

Jan 29, 2019 | News

A good marketing plan should be like a network of well-paved, clearly marked roads shooting out into the world and leading back to your company. But a business can get stuck in the mud trying to build these thoroughfares. For example, many companies use the same, outdated marketing materials for years. Others overly focus on one marketing medium, missing critical opportunities. Still others have messaging that’s inconsistent, hard to follow or too controversial. The good news is that there are corrective measures for these foibles and others. Contact us for ideas.